Thursday, February 19, 2009

EW Scripps writedowns

Saying "print is dead" is like kicking a dead horse, I know. EW Scripps reported huge losses, nearly $50MM in writedowns.

For every tunnel, though, there is a light. The bright spot:

In the case of its online newspapers, there was one glimmer of good news: Revenue from pure-play advertisers who only purchase ads on the company’s newspaper websites more than doubled to $3.7 million, suggesting that most newspapers move away from print upsells should help them draw more ad dollars on the digital side.


(Emphasis mine.)

http://www.paidcontent.org/entry/419-earnings-ew-scripps-posts-loss-on-48.8-million-in-writedowns/

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